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WMS Digital Development

Digital Development

000

Healthcare UX

Patient Portal Redesign

Complete reimagination of the patient portal experience, improving appointment booking efficiency by 60% and patient satisfaction scores.

The Challenge

Virtua Health's legacy patient portal suffered from complex navigation, low adoption rates, and accessibility issues that prevented elderly and disabled patients from managing their care effectively.

The Solution

Through extensive patient interviews and accessibility audits, we redesigned the entire portal with a task-first architecture. Clear visual hierarchy, WCAG AAA compliance, and simplified workflows reduced the average appointment booking from 8 steps to 3.

Results

60% faster appointment booking flow

92% patient satisfaction score (up from 54%)

WCAG AAA accessibility compliance

3x increase in portal adoption among 65+ patients

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